Built for the phone in their hand
Most families browse on their phones. Every page is designed mobile-first, with tap-to-call and consultation buttons always within reach.
Orthodontic website design & development
Your website should book consultations, not just look good.
Most families visit your website before they ever call. We design and build fast, mobile-first orthodontic websites that answer their questions and make requesting a consultation easy.
Why it matters
Your website is your busiest front desk.
It works every hour of the day. It should be built to move a parent, teen, or adult from curious to booked.
Clear paths for every treatment
Braces, Invisalign and clear aligners, early treatment, and adult orthodontics each get a clear page that answers the questions families ask.
Speed and structure that search engines reward
Clean code, fast load times, and a logical page structure give your SEO and AI search work a strong foundation.
From an orthodontist we work with
“The best dental marketing doesn't come from marketers who happen to work with dentists. It comes from experts who understand both dentistry and marketing.”Dr. John Mergen, Mergen Orthodontics Watch the video
What we do
Everything your site needs to convert.
Designed around your brand and built around how families choose an orthodontist.
Custom design
A one-of-a-kind design built around your brand, not a recycled template.
Mobile-first build
Fast, responsive pages that look and work great on every screen.
Treatment pages
Dedicated pages for braces, Invisalign and clear aligners, early treatment, and adults.
Consultation booking
Clear calls to action and forms that make requesting a consultation simple.
Lead tracking
Calls and form submissions tracked so you can see what your website produces.
Speed and SEO foundation
Optimized images, clean code, and on-page SEO built in from day one.
Who it speaks to
One practice. Three different audiences.
Every message is written for the person deciding, not just the person in the chair.
Parents
“What does treatment cost, and how long will it take?”
Clear answers about the first visit, timing, and financing options so parents feel confident booking.
Teens
“What will my braces look like?”
Real photos, simple explanations, and options that feel modern and approachable.
Adults
“Can I straighten my teeth discreetly?”
Clear aligner and adult-treatment pages that speak to convenience and discretion.
How it works
From plan to booked consultations.
Website Design & Development is part of your full Orthotegrity growth plan, coordinated with every other channel working for your practice.
Book a Strategy CallDiscover
We learn about your practice, your market, and the patients you want more of.
Design
We design the site around your brand and share it with you for feedback before anything is built.
Build
We build every page mobile-first, with treatment pages, booking paths, and tracking in place.
Launch and improve
We launch, connect your reporting, and keep improving the pages that drive consultations.
What's included
Everything you need, handled for you.
- Custom design built around your brand
- Mobile-first, responsive build
- Treatment pages for braces, aligners, and early treatment
- Consultation request forms and tap-to-call
- Call and form tracking
- On-page SEO foundation
- Speed optimization
- Ongoing updates and improvements
Built around your goals
Your planWe'll walk through the right plan for your practice, your market, and your goals on your strategy call.
Book a Strategy CallA website built for one practice in your market.
Orthotegrity partners with one orthodontic practice per protected market, so the team building your website isn't building your competitor's.
FAQs
Your questions, answered.
What makes a good orthodontic website?
It loads fast on a phone, answers the questions families ask about braces, aligners, cost, and timing, and makes requesting a consultation easy from every page.
How many people use AI tools to find a local business?
In 2026, 45% of consumers said they used ChatGPT or another generative AI tool to find local businesses, up from 6% the year before. A clear, well-structured website helps those tools describe your practice accurately. Source: BrightLocal Local Consumer Review Survey 2026.
Do families visit my website after reading reviews?
Often, yes. Positive reviews send many people straight to a practice's website next, which is why your site needs to turn that interest into a consultation request. Source: BrightLocal Local Consumer Review Survey 2026.
Should an orthodontic website have separate pages for braces and Invisalign?
Yes. Separate pages for braces, Invisalign and clear aligners, early treatment, and adult orthodontics answer specific questions and give search engines and AI tools clear information about each treatment.
How important is mobile design for an orthodontic website?
Very. Many parents and adults research orthodontists on their phones, so every page should be easy to read and tap, with call and consultation buttons always within reach.
What should be on an orthodontist's homepage?
Who you are, the treatments you offer, real photos or video of your team and office, reviews, and a clear way to request a consultation.
Can a website really increase consultation requests?
A website built around clear treatment information, trust signals, and easy booking paths gives families fewer reasons to leave and more reasons to request a consultation. We track calls and forms so you can see the results.
Can you redesign our existing website?
Yes. We can rebuild your current site or start fresh. We'll review what you have on your strategy call and recommend the best path.
Will we be able to update the site ourselves?
We handle updates as part of your partnership. If your team wants to make small edits, we'll talk through options on your strategy call.
How do you track leads from the website?
We track phone calls and form submissions so you can see how many inquiries your website produces and where they came from.
What does it cost?
Pricing depends on your market and goals. We'll walk through the right plan for your practice on your strategy call.
How do I get started?
Book a strategy call. We'll confirm your market is available and talk through your goals.
More services
One partner. Every piece of your growth strategy.
Video Production & MarketingDoctor intros, office tours, patient storiesOrthodontic SEOVisibility for braces and Invisalign searchesAI Search Optimization (AISO)Clear, accurate info for AI assistantsSocial Media ManagementOn-brand posts for parents, teens, and adultsGoogle Ads & Social Ad ManagementSearch, Meta, and YouTube campaignsInvisalign MarketingCampaigns that bring in Invisalign patientsExclusivity in Your MarketOne orthodontist per protected marketGoogle Review ManagementGrow and respond to patient reviewsBlogs & Content CreationTreatment content families search forBrandingA clear, memorable identity for your practiceLogo & Graphic DesignLogos, print, and on-brand graphicsCall Tracking & ReportingSee which marketing makes your phone ringPractice ConsultingGrowth strategy beyond marketing
See all services →Let's build a website that books consultations.
Book a strategy call to see if your market is available and what a new site could look like.